Now more than ever, healthcare organizations are in a position to engage their consumers in a personalized manner: with relevant and compelling content, sent at the right time, and delivered through the right channel. With advances in data availability across the care ecosystem and innovations in analytics and AI, the tools to succeed are more readily available than ever before. Healthcare organizations can now not only drive personalization, but do it at scale while targeting their diverse populations of consumers. Join industry leaders Matt Kaye (Partner, Deloitte Digital) and Kevin Manneman (EVP and CIO, City of Hope) for a strategic breakout session exploring the best tactics to make strategy a reality when it comes to personalization in healthcare.
Scaling Personalization: Engaging the Modern Healthcare Consumer
STUDIO 1
About the session