The must-attend CX event for healthcare executives

Steven Kotler is a New York Times–bestselling author, award-winning journalist, and founder and executive director of the Flow Research Collective. He is the author of sixteen books, including eleven bestsellers. His work has been nominated for three Pulitzer Prizes, translated into over 80 languages and appeared in over 100 publications, including The New York Times Magazine, Wired, Atlantic Monthly, TIME, and the Harvard Business Review. His book Stealing Fire was named Best Business Book of the Year by both CNBC and Strategy + Business, and helped spark today’s psychedelic renaissance. His other titles—The Art of Impossible, The Rise of Superman, and Gnar Country—are considered foundational texts in the field of performance neuroscience. At various times, Kotler has been a staff writer or blogger for Forbes, Psychology Today, GQ, Bikini, Freeze, V-Life, Blue, and Penumbra. Kotler is the host of Flow Radio, a top-ten Apple iTunes science podcast regularly featured on “best-of” lists across the web. He has lectured globally, and has appeared on platforms including Fareed Zakaria GPS, NPR, CNBC, Big Think, and The Joe Rogan Experience.

Recognized as a pioneer in applied performance neuroscience, Kotler publishes peer- reviewed research on flow, altered states, creativity, intuition, and consciousness. He
has been called “one of the world’s leading experts in ultimate human performance” by The New York Times. His training programs have reached individuals in 156 countries
and over 28 industries—including U.S. Navy SEALs, Olympic athletes, and executive teams at Google, Meta, Microsoft, Audi, and Accenture. He is also known for radical self-experimentation: flying a MiG-17 fighter jet into G-LOC to explore the neurobiology of near-death experiences, free falling 150 feet into a circus net to study flow and time perception, and breaking upwards of 80 bones along the way. As an entrepreneur, Kotler has launched or helped found sixteen companies. He was instrumental in the creation of several media and tech firsts, including Buzznet (one of the first online magazines), Bikini (the first punk lad-mag), Freeze (the first freeskiing magazine), Maxim (the first men’s magazine to exceed a million subscribers), EcoHearth (an early green marketplace), and Transcape (the first biofeedback-based branching video game). In 2021, Forbes named the Flow Research Collective one of the fastest-growing companies in America. Kotler lives in a small town in the big mountains of northern Nevada, with his wife, author Joy Nicholson, and too many dogs.

Prashanth Cannanbilla is a seasoned executive with over 30 years of experience driving transformation, data engineering, and solution delivery across healthcare, finance, banking, and technology sectors. He currently serves as Senior Vice President and Chief Enterprise Delivery Officer at Blue Cross and Blue Shield of Louisiana, where he leads enterprise-wide business transformation and customer-centric healthcare initiatives, both clinical and non-clinical, across the state.

Previously, Prashanth served as Head of Data and Analytics at Verily (an Alphabet company), focusing on reducing the burden of chronic conditions. He has also held senior leadership roles at BCBS Louisiana, FNB Corporation, and Highmark Inc., where he spearheaded enterprise data governance, strategic programs, and technology modernization.

Prashanth holds master’s degrees in computer science and business administration from the University of Pittsburgh. He is a Project Management Professional (PMP), a member of Beta Gamma Sigma, and holds AHIP designations in Health Insurance and Managed Healthcare. He serves as Treasurer on the board of Hill CDC, a Pittsburgh-based nonprofit, and has contributed as an advisory board member for the University of Pittsburgh Computer Science Department and as a board member for Small Seeds Inc., supporting children and single mothers.

Award winning international leader in Medical Concierge Services and Health Tourism. An authority in
successful healthcare service innovations and business development across the UK, USA, Caribbean,
Africa & Middle East. Pioneered the concept of Health Tourism to deliver £multi million business
development, initially scoping and promoting a new concept nine years ago to now being a recognised
expert in this market currently valued at US$100 billion and growing at 15-20% a year.

Uniquely qualified as a medical clinician with over 30 years of working in healthcare in clinical practice,
management, sales, and strategy both in the NHS and private sector in the UK and most recently as
part of the senior leadership team of an American& UK hospital group gaining invaluable deep working
knowledge of global health systems.
Core values driven by a patient-focused philosophy with a thorough understanding of how the differing
healthcare models and sectors can integrate for mutual benefit and for the overall improvement in
every aspect of services offered to patients.
First hand understanding of navigating complex operating models and stakeholders to create
innovative and effective value-based, mutually respected healthcare success models. Track record of
delivering excellence for the patient by providing access to world class referrers, surgeons, consultants,
and leading medical services.

A business development professional with a commercially-focussed, solution-led approach with a
demonstrable track record of successfully identifying and delivering opportunities from concept
through pilot projects to full implementation on time across various sectors and geographies.
Passionate about recruiting, building, and retaining high performing teams to manage projects
through rapid growth to BAU.
Excels at fostering international, close, authentic relationships across the board in all areas where
access to healthcare is significant, whether that be with governmental organisations and international
embassies, healthcare providers, international and domestic health and travel insurance companies,
global third-party assistance companies, patients &multi-disciplinary clinicians.

Major Achievements:
• 2023 HCA Healthcare Awards of Distinction, the highest honour given by HCA globally
presented at corporate HQ in Texas; awarded Innovator Award Finalist – for founding the HCA
Healthcare UK Concierge Centre, London’s first and only Medical Concierge CQC-registered
centre.
• Created concept and design of the HCA UK Concierge Centre, set up the operation and
managed growth to £10m+ net revenue in its first year and ongoing growth to £50m+ per year
in new business coming in via the Concierge Centre
• Best Healthcare Concierge Service in London, Private Healthcare Awards – 2022, 2023 & 2024
• Selected as the Healthcare entry ‘Outstanding in Field’ in The Spears 500 multiple times: a
comprehensive guide with an impressive reputation in the wealth management industry.
• Chosen participant of PwC Scale Health programme in 2018.
• Published numerous thought-leadership articles in various healthcare journals and keynote
speaker at industry events

Sam Sebastian is the leader for the North American regions business of Google Cloud. In this role he is responsible for scaling the Cloud and AI go to market functions for the region and for bringing Google’s technology and innovation to large enterprises across the US and Canada. Prior to this role Sam was the VP & Country Manager for the Cloud/AI business in Canada. Prior to Google, Sam was the President and CEO of Pelmorex Corp, one of the largest weather data multi-platform media companies in the world. Sam joined Pelmorex from Google, where he held many executive-level positions in the US and Canada, including VP & Country Manager for Canada. Prior to his first stint at Google, he was a General Manager and Senior Vice President at a large online classified business, Classified Ventures (cars.com, apartments.com), and started his career as a consultant with Arthur Andersen in Chicago.