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ROUNDTABLE

The CX Playbook: Building the Healthcare Platform of the Future

Jasmine
Speakers
  • Amanda Martin

    VP, Brand & Market Strategy, Capital Blue Cross
Moderator
  • Brian Cardinell

    Global Head of Payor, AWS
About the session

The future of healthcare is being built right now. As the industry shifts toward digital-first, AI-driven models, leading organizations are rethinking how they connect systems, data, and people to deliver seamless, personalized, and “always-on” experiences.

In this roundtable, industry innovators share how they’re creating the infrastructure and culture required to power the healthcare experiences of tomorrow. 

We’ll explore forward-thinking initiatives including how to:

  • Build a connected digital foundation that supports continuous engagement
  • Use AI and data orchestration to create truly personalized, adaptive member experiences
  • Design organizational frameworks that enable innovation, agility, and enduring consumer trust

Discover the strategic playbook for transforming healthcare into a platform that engages, empowers, and evolves with every consumer it serves.